RN GREY MATTER
Health Writing
Hi, I am Jennifer, an experienced Registered Nurse and freelance
health copywriter.
I help health brands, providers, and coaches teach, connect, and increase conversion rates with creative storytelling and strategic copywriting in blog articles, emails, newsletters, ebooks, case studies, and website copy.
I am a nurse and an introverted bookworm who loves to get lost in researching and writing about a multitude of topics. I understand the medical world, medical research, and the health needs of people searching for solutions to their health challenges. I break down complex medical concepts and transform them into understandable, relatable information that your clients can identify with, communicated simply and clearly, with a nurse’s empathy and compassion.
I can help them find someone they can trust. YOU.
My passion as a nurse is educating people to manage their medical conditions and optimize their health and well-being.
My talent as a health copywriter is demystifying scientific research and transforming it into easy-to-understand, relatable information.
Your business requires a strategic, customized, authentic, and consistent online presence unique to your brand to attract new clients and keep them coming back.
What makes your business great?
I’ll help you share it with the world.
People are looking online right now for health information and solutions they can trust.
Your business might be exactly what they need. As a nurse and health copywriter, I will make your business shine with expertise, integrity, and compassion, building trust and loyalty in your clients.
You want to:
Attract new clients and grow your business.
Establish yourself as an expert in your field.
Share valuable, thoroughly researched content that your clients can TRUST
that keeps them returning to your expertise.
That’s where I come in!
As a nurse with 16 years of research and patient care experience, I can connect with your ideal clients in ways that help them feel seen, heard, and understood. I write as a knowledgeable, experienced medical professional. A nurse copywriter provides a feeling of compassion, heart, and credibility to your content that uncredentialed health writers or generic AI-generated content cannot.
Great writing that is personalized to your business and connects with people is time-consuming, but every business needs it to stay relevant and top of mind.
I expertly and creatively blend scientifically researched content with skilled writing as a nurse and a health copywriter.
Pride in a thriving business.
Healthy work-life balance.
You need:
Systematic inbound marketing techniques
Thoughtful SEO across all of your marketing strategies
An exceptional, easy-to-understand website
Several hours a week set aside to develop and update your online presence and growth plan
Fresh, relatable content that interests your audience and makes them feel seen and understood
Sound like what your business needs?
LET’S TALK.
My work is:
Organized and professional.
Creative and engaging
Original, clear, and conversational.
Written in your brand’s unique voice.
Search Engine Optimized to help your business rank nearer the top of organic web searches.
Thoroughly researched by a professional nurse writer, using the latest peer-reviewed studies and highly respected medical resources.
Clients I’ve had the pleasure of working with…
“Working with Jennifer has been an absolute delight. Her writing style is clear, concise, and incredibly professional, requiring minimal editing. Jennifer’s keen understanding of formatting and attention to detail has made collaborating with her a seamless experience. I’ve enjoyed working with her!”
Janelle Solo RN | Owner | Editor |
healthyearthliving.com
“Each month, our business team relies on the newsletter authored by Jennifer Jane. And each month, we are blown away! Her attention to detail keeps us all on track. It is never late, and it never disappoints. Her imaginative and personal style reads like you’re getting a report from your best friend. She adds supportive affirmations and details to make you laugh, all scattered amongst the essential information. The team has come to look forward to and rely on this ambitious and one-of-a-kind monthly publication. No one else can ever take on this responsibility now because no one will ever live up to her exceptional work!”
Lisa Graves, Anthem Blue Cross Blue Shield
Why hire a NURSE copywriter for your business?
Words have a unique power and importance in healthcare copywriting because of the need to explain in detail, in layman’s terms, diseases, procedures, treatments, medications, side effects, complications, and new medical technologies that may significantly change people’s lives.
How you approach these with your clients deeply affects their trust in you.
Your online presence can either confirm your expertise or leave holes and cast doubt.
A nurse writer hears the needs and frustrations of patients and can speak to them in ways they understand and trust.
Your written content does not replace your expert guidance but builds your clients’ confidence and trust in you.
As a nurse writer, I understand the need for your content to be meticulously researched using the most up-to-date peer-reviewed studies and respected medical resources, then written and explained in a way that is easily understood.